Alessia Moccia
Creative Director• Photographer • AI Filmmaker
Award-winning Creative Director, Photographer and AI Filmmaker creating cinematic campaigns and visual worlds for fashion, beauty, fragrance and luxury brands.
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I didn't start with AI.
I started with people.
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I direct cinematic visual worlds for fashion, beauty, fragrance and luxury brands.
My work lives at the intersection of photography, cinema and AI — but technology has never been the story.
Why do some images stay with us?
That question gradually led me beyond photography.
Today, my work extends beyond image-making into an ongoing exploration of perception — how emotion, memory, desire and attention shape the images we remember.
Every image is made for a human mind before it is made for a screen.
Biography
Born in Rome, I began my career inside the fashion industry, working across photography production, fashion editing, styling and art direction in Milan. That experience shaped the way I still approach images today: through fashion, narrative, gesture and human presence.
Photography gradually became my primary language, eventually taking me behind the camera and later to the United States, where I spent years working between New York and Miami across commercial photography, creative direction and exhibitions.
Today, I am an award-winning Creative Director, Photographer and AI Filmmaker, and the founder of E-uphoria Studio. My practice spans photography, cinema and artificial intelligence, creating campaigns and cinematic visual worlds for fashion, beauty, fragrance and luxury brands. AI became part of my practice not as a replacement for photography, but as another image-making medium — one that allows direction, memory and imagination to exist beyond the physical limits of a traditional shoot.
Alongside my commercial work, I explore the relationship between visual perception, psychology, desire and memory — and the question that has followed me throughout my career: why do some images stay with us while others disappear?
Career Highlights
2025
AI Film Festival — Official Selection (The Runaway Bride)
Reply AI Film Festival — Official Selection (The Son of a Narcissist)
New York Photography Awards — Award Winner
Maison10 Art Gallery — Artist-in-Residence
2024
Superlative Gallery — Bali
Selected for HUG 100 Photographers to Watch, chosen by photographers John Knopf and Michael Yamashita.
2023
Art Basel Miami Week
The Canvas 3.0 — Oculus World Trade Center, New York
Technology and Humanity, Kanvas, Dubai, UAE — curated by Marina Alvitr.
Photography acquired for the permanent collection of Lofty Brickell, Miami
The Gallery at the Selina Hotel — New York
2022
International Photography Awards (IPA) — Honorable Mention
YES NFT Show — Galleria Ca' d'Oro, New York
Speaker — DCentral Miami (Women in Web3 & NFTs)
Selected Clients
THE OUTNET
Arabiyat Prestige
Nabeel
Diesel
Adidas
Dolce & Gabbana
Luxottica
L’Oreal
Eastpack
Boudoir Athanasiou
Maison Nesrine
Buona Fortuna
MSC Cruises
AT&T
McDonald's
Hitachi